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Entries Tagged as 'Business'

McDonald’s Commercial:Evolution

November 14th, 2008 · No Comments

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With McDonald’s announcing huge profits this week, the fast food giant has come a long way, especially creatively in terms of their commercials. From boring commercials shown [...]

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Tags: American · Business

Sushi Machines

November 6th, 2008 · No Comments

With Yanni-like music in the background, this video features a few creative sushi machines.

This is one machine I would love at home. Grab me a beer and 1/2 dozen sushi rolls.

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Tags: Business · Japanese

Engrish:

November 3rd, 2008 · No Comments

more the engrish!
Grab me a can of “Whatever?” or just “Anything?”
In the beverage world, it is no longer hard to have a private label. Before, an entrepreneur would have to purchase a canning plant, hire workers, and set up an assembly line. Now, you can simply pay a canning plant to [...]

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Tags: Business

Monkey Business: Using pets as waiters

October 31st, 2008 · No Comments

Turnover can be costly for business owners. Instead, try training a monkey as your waiter.

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Tags: Business

FN Crazy Show: Gossip + Rants

October 29th, 2008 · No Comments

FN Crazy Show feature gossip, recap, and other entertaining segments about everything on Food Network. The show resembles Talk Soup on E! Channel.

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Tags: Business

Whassup: From Bud to Politics

October 27th, 2008 · No Comments

Whassup 2008

Original Whassup Bud Commercial

After graduating from UC Berkeley in 2000, my first full time job was working for Anheuser Busch Budweiser as an Urban Marketing Rep. The creative “Whassup” commercials became an instant hit.
Eight years later, a political rendition has surfaced. The new ads continue to provide entertainment and humor. [...]

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Tags: Beverages · Business

Mother’s Cookie: Shutdown

October 15th, 2008 · No Comments

When I was in elementary school, I loved Mother’s Cookie. Recently, they filed for bankruptcy. Although their cookie was nothing exceptional, they lured consumers like myself with collectable baseball cards in each bag. (Full story in SFgate.com)
Cracker Jack, owned by Frito-Lay by offering “toy surprises” and some eventually became unlimited collectors items.

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Tags: Business · Dessert

Amanda’s: Tips for Aspiring Restaurant Owners

October 7th, 2008 · No Comments

Save 50% off Dinner of the Month Club Purchase. Use the code DISCOVER. Valid 10/7/08 through 10/12/08.

In my previous blog post about Amanda’s, I said
“Amanda is making a bold statement, that healthy fast food can be
SEXY
AFFORDABLE
DELICIOUS“
Last week, I attended another Cal Cooking Club meeting. Finally, I got to meet Amanda West, of Amanda’s, [...]

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Tags: American · Business

Mountain Dew Voltage: Launch Party

October 7th, 2008 · No Comments

In the multi-billion dollar beverage industry, Mountain Dew is “thinking outside the box” and getting fans involved. Consumers can submit ideas to the kick-off event at Dewmocracy Volatage
Earlier this year, the Mountain Dew marketing campaign included a competition to determine the flavor, name, and look of the next drink.
Supernova (Dew with a blast of [...]

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Tags: Business · Uncategorized

7-Eleven: Obama & McCain Cups

October 6th, 2008 · No Comments

(video: 7-Eleven marketing genius, turning the convenient store into a Kwik-E-Mart)
Save 50% off Dinner of the Month Club Purchase. Use the code DISCOVER. Valid 10/7/08 through 10/12/08.

7-11 recently launched a marketing campaign involving the nation’s presidential election.
Customers vote by choosing the color of their 20-ounce hot-beverage cup. This gives voters who can’t legally vote [...]

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Tags: Beverages · Business · Franchise

Body Sushi:Food Play Fetish

October 3rd, 2008 · No Comments

“Save the tuna roll, just under the right armpit for me.”
When I’m naked, usually I am in the shower singing to the latest hip hop tunes. But for ladies that work for “body sushi” restaurants, getting naked and lying on a table is part of the job description.
Known as Nyotaimori in Japanese, this is [...]

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Tags: Business · Japanese

Sushi Knife:Japan’s version of product placement

October 3rd, 2008 · No Comments

Product placement is nothing new to the advertising arena. In the background of video games, it is not a surprise to see a beverage ad. Also, look at Hollywood films. Plenty of product placements from James Bond driving a BMW to actresses wearing a designer label.
But in Japan, the video captures a [...]

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Tags: Business

Red Bull: King of Gen Y Marketing

October 2nd, 2008 · 1 Comment

Immediately after graduating from UC Berkeley in 2000, I was hired by Anheuser-Busch Budweiser as an Urban Marketing Representative. At that moment, Budweiser came out with its own brand of energy drink called 180.
Bud’s Two Mistakes in the Energy Market
1st. The energy drink was orange colored, so most bar tenders refused to sell [...]

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Tags: Business

the Clinic:Restaurant w/ hospital theme

September 26th, 2008 · 1 Comment

A few years ago, I was the marketing manager for a Hawaiian restaurant group. My goal was to sell restaurant franchises. But I faced a few major problems.
differentiating. With numerous Hawaiian BBQ restaurants out there, it was hard differentiating from the competition. Sure, we can hire a live Hawaiian band or bring [...]

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Tags: Business · Uncategorized

Lobster Entrepreneur Brothers: 30 Under 30

September 22nd, 2008 · No Comments

Age: 28 (John) and 26 (Brendan)
Location: Portland, ME
2007 Revenue: $10 million
Employees: 20
Year founded: 2004 (Ready Seafood) and 2007 (Catch a Piece of Maine)
Inc. magazine recently published an article title 30 Under 30 featuring thirty young entrepreneurs under thirty years old.
One story that caught my eye was about two brothers that started a lobster [...]

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Tags: Business · Culinary Education

David Chang Momofuku: Most Influential Chef in New York

September 17th, 2008 · No Comments

$2.49 a Steak Sale – Omaha Steaks. Offer ends 9.28.08.

“Congratulations, you choose one of the hardest job in the world…try to do it right.”-David Chang
Age: 31
Training: French Culinary Institute
Momofuku empire
{noodle bar}
{Ssam}
{ko}

Esquire recently name David Chang, one of the most influential people. New York Magazine Chronicles his path to success. With a $130,00 [...]

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Tags: Business · Chinese · Korean

Donut Craze: Koreans eating it up

September 10th, 2008 · No Comments

Many American food brands have tried to scale (grow or expand) globally. Donuts have become a big “craze” in Korea.

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Tags: Business